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If you happen to be a small or mid-sized business, it might be daunting to compete with larger companies. However, our Axel Marketing Experts are here to tell you that there are several great ways your business can eek out an advantage. Here are a few. . . Easy Ways Your Business Can Compete With …
How To Get A Marketing Edge On Larger Competition Read More »
Being a small or mid-sized local business can seem like you are the small fish in a pond run by the big firms. However, there are some major home field advantages that you have at your disposal, and these can make a significant difference for your business. To help you maximize them, our marketing specialists …
How to Use Local Advantages to Market to Your Business Read More »
On our last post, our Marketing and Branding specialists at Axel & Associates laid out some important New Year Resolutions for your business to improve its marketing game. To help you deliver more results with your campaigns, our experts are back with more long-term resolutions! More Resolutions to Boost Your Marketing Year-Long Resolution 1: Update …
It’s a common tradition to start each new year with ways to personally improve yourself over the next 12 months. So why not do the same for your business? One great benefit about setting New Year’s Resolutions for a business is that you have an entire team to keep each other accountable to them. To …
Every year, the holidays bring a flurry of activity. While this is usually a great thing for businesses, it can also be overwhelming. This is especially true when you don’t know the best way to take advantage of this end-of-the-year activity. To help your business ride the wave successfully, the Axel & Associates Marketing experts …
How you communicate can make-or-break your success in business, regardless of how good you are at what you do. Instead of cranking out cookie-cutter marketing copy, consider including a larger, more compelling narrative that sweeps your target audience into taking a chance on your business. That’s why the Axel & Associates Branding and Communications experts …
On our last blog post, the Axel & Associates branding experts shared some best practices to guide you on developing your community management style. Now we’re back to share three more Pro Tips and tricks that will help you create an engaging community to support your brand! More Best Practices & Pro Tips for Community …
Pro Tips For Brand-based Community Management: Part 2 Read More »
Creating a community around your brand is a great way to generate sustained, organic interest in your business. Community Management is the management of the practical elements of that community, such as the platforms it uses. These often include social media such as Facebook, or website-hosted forums. Here are some tips from the Axel & …
Brand-based Community Management Pro Tips: Part 1 Read More »
In previous blogs we have shared the value and benefits of building a sustainable community around your brand. We have also shared some helpful tips on how to create brand-based community. Now the branding and communications experts at Axel & Associates are here to share some Pro Tips and Tricks on how to manage your …
Since the pandemic, there has been a strong desire among consumers for businesses to contribute towards creating community in the COVID era. This speaks to the isolation felt by so many during the lockdowns and months of virtual-only activities at work as well as socially. One of the most effective ways to make your business …
