How to Market During the Holidays

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How to Market During the Holidays

The holidays are always a hectic time.

This is true for both consumers on the market for their end-of-the-year shopping, and business marketing to them.

To help your business stand out, the Axel & Associates Marketing experts are here to give your some reliable pro tips to help you through the yearly holiday rush!

3 Fast Pro Tips for Holiday Marketing

Pro Tip #1: Keep your messaging simple. That means no clutter (with graphics or content). Remember, this is already a stressful time for consumers, so they shouldn’t have to think about what the main message of your marketing is.

Pro Tip #2: Offer a sale! Because it’s the holidays, the one thing everyone is primed to look for is a deal. Make sure to give them something enticing enough to not only pay attention, but maybe even buy more than one product!

Pro Tip #3: Create a video. Videos are an excellent, reliable way to grab a viewer’s attention. They are also much more effective than both stagnant images and GIFs. That’s why it’s a great idea to create an original video to promote your new holiday sale from Protip 2! Just be sure it isn’t too long because everyone’s time is at a premium in the holidays — aim for a minute or less!

  • Bonus Tip: Ramp up social media and email marketing. These are great places to share your video and to be more active in as the holidays get closer. Extra Bonus Tip: remember to always use hashtags!

Stay tuned for more holiday marketing and branding pro tips and tricks from the specialists at Axel and Associates!

For personalized marketing strategies suited to your business, reach us at (866-328-4329) or to schedule a free consultation and map out the best plan for you and your brand!

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