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Public Relations

Public Relations 101: PR Basics and Pro Tips (Part 2)

Simply put, Public Relations is the complex set of relationships that shape your business’s public image, especially with the media. In Part 1 of our PR Basics and Pro Tips, we explained that having a solid, established PR strategy isn’t only for major corporations. To build off those first tips and help your business maximize […]

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Public Relations 101: PR Basics and Pro Tips (Part 1)

Public Relations may seem like something only for large businesses, but PR is essentially about communication, and about crafting your message and image. It is about your business’s public image, especially how it is seen and talked about. This is closely linked to branding. While many small and mid-sized businesses may not see a point

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